The Iconic Artist (Bundle)

In this collection of our best classes on creating your Image, you will define your artist persona and use it to make unique, engaging art.

In this collection of two mind-blowing Image Creation courses, you will find your authentic self and learn how to communicate it to your listener, through your music, social media, artwork, merch, live shows and music videos.

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The tools I learned helped me structure & arrange all of my music including my single „Soleil“ which has gained over 500K streams across all my platforms combined!

Erik Ryan

5M+ plays on Spotify


With your guidance, my songs were selected to win a slot in Tayla Parx's songwriting/production camp in NYC. It changed my life and it's thanks to your education.

Asia Ward

10K+ monthly Spotify listeners


HSA has been a game-changer for me. It's comprehensive, flexible, and incredibly enlightening. Would I recommend it? Absolutely. I'd buy it again in a heartbeat.

Michael Matics

1M+ listeners on Spotify

Define your sound, style & generation.

Unlock a deeper understanding of the music industry and art as a whole with these mind-blowing classes on crafting a compelling, authentic character.

• Answer The BIGGEST Question every artist must someday ask
• Stop writing random generic music by Challenging The Medium
• Use Psychological Storytelling Triggers to become irresistible
‍• And so much more...

Unlock your personal map to your highest artistic self!

This course is perfect for musicians, songwriters and producers alike, so join today and Become an Iconic Artist.

ALL levels


6 hours

2 courses


Includes two massive courses:

Live Your Art. Bring out the unique traits and flaws that ripple through every decision you make from now on. Stop being a musician, become an artist!

Become irresistible. Use the most powerful set of tools ever created by humankind to make better, more meaningful, more provocative art.

Holistically Integrated

At Holistic Songwriting, we don't just leave you with one isolated skill; we help you integrate this skill into the pig picture, so you understand how the different elements of your songwriting connect and form a symbiosis!

For Image, that means we're not just looking at how to create your authentic character, we also look at how it influences your songs, social media, artwork, merch, live shows and music videos.

For the whole holistic experience, consider getting ALL of our classes for one awesome price, in Holistic Songwriting Academy Complete:

Meet Your Instructor

"I love making things, learning things and helping people. If I don’t make, I get restless. If I don’t learn, I feel empty. If I don’t help, I feel ungrateful. Good things have happened when I managed to balance all three." - Friedemann Findeisen

Friedemann is the bestselling author of the Addiction Formula and the creative brain behind the viral YouTube Sensation "Holistic Songwriting" with over 400K subscribers and millions of views. He is also the creator of the massively popular Songwriting Decks on Kickstarter, a successful board game designer, card magician, entrepreneur, songwriter/producer, sudoku solver and cat lover.

The Iconic Artist Overview

Frequently Asked Questions

Are there any prerequisites for enrolling?
What level is this course? Is this for me if I'm a beginner?
What if I get started and this course is too advanced for me?